Who Attends? The Audience Profile
With all the very latest the industry has to offer in terms of
products, services and technologies, Optrafair is quite simply the
"must attend" show for anyone who wants to get ahead. Whether it's
dispensing or ophthalmic opticians you're seeking, optometrists or
ophthalmologists, practice managers or retailers, they all have a
reason to visit Optrafair.
What's more our visitors come from a
variety of businesses from small independently run practices and
retail outlets through to national and multiple chains employing
many hundreds of employees.
Conveniently located at the NEC in
Birmingham, Optrafair attracts generous representation from right
across the UK as well as a number of visitors from overseas.
Despite prevailing economic conditions, Optrafair has continued to
deliver impressive visitor numbers.
94% of the 6,647 visitors in 2011 said
they would be back for the 2013 show.
Visitors to our 2011 show indicated an
interest in a vast range of products and
services. These included:
- Fashion Frames
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Lenses
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Instruments
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Sunglasses
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Contact Lenses
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Practice Accessories
-
Education & Training
-
Sports Eyewear
-
Coatings & Lens Treatments
-
Practice Management & IT
Software
-
Workshop Equipment
-
Manufacturing Supplies
-
Finance & Business Advice
