optrafair news and updates

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Optrafair does not take any responsibility for any of the claims made in the exhibitor press releases.
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Essilor lenses are perfect partners for new eyewear innovation,
Reykjavik Eyes - 27/03/09

Andrew Actman Ltd has selected Essilor as their approved lens and glazing partner for new, award winning, eyewear innovation Reykjavik Eyes.

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Evolution Art - 26/03/09

Evolution Art is a new collection developed by Gold & Wood in collaboration with Jean-Francois Rey concentrating on the respective talents of two of the eyewear industries major creative members. Gold and Wood's skilled craftsmanship with precious wood is combined with the strong technical creativity of Jean-Francois Rey to create original, elegant and uniquely contemporary frames for modern men and women.

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SAVE WITH DOCMAIL AT OPTRAFAIR - 24/03/09

CFH Total Document Management will be introducing its new hybrid mail solution, Docmail, to the optical industry at this year's Optrafair at the NEC (4 - 6 April 2009). Ideal for practice managers when sending out appointment reminders, recalls and marketing information to customers, Docmail is a quick and easy service that allows customers to send letters direct from their desk-top at prices considerably less than standard postal charges.

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OPTICIANS SET TO CREATE THE FACE OF 2009 - 24/03/09

UK opticians are set to hit the headlines thanks to Optisoft's ambitious plans to create the "Face of 2009", which will involve practices around the country capturing their patient's images for an enormous montage work of art.

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Reykjavik Eyes scoops two major design awards - 24/03/09

The pioneering frame design of new frame innovation, Reykjavik Eyes, has received international acclaim and been awarded the notable Universal Design Award 2009 and Red dot Product Design Award 09. Acknowledged around the world these design awards represent not only the eyewear industry but the entire product design environment.

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Work/life balance with see 20/20- 19/03/09

See20/20 is offering the chance to boost profits and improve their work/life balance with its See20/20 practice management software on stand D65. See20/20 provides a simple, cost-effective means of viewing business and customer data at the touch of a button from any location and at anytime. By consolidating all practice records in a single source, See20/20 brings significant improvements in communication, customer service and efficiency - all contributing to bottom line profitability and increased patient care.

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GOC offers CET surgery at Optrafair 2009 - 17/03/09

With just months to go until the deadline for the current CET cycle, the General Optical Council (GOC) is holding a series of CET surgery sessions for optometrists and dispensing opticians at next month's Optrafair. The event takes place 4-6 April at the NEC, Birmingham.

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New eyewear innovation, Reykjavik Eyes, to launch at Optrafair - 16/03/09

Brand new and on show for the first time at Optrafair will be the revolutionary eyewear innovation, Reykjavik Eyes. Distributed by Andrew Andrew Actman Ltd, Reykjavik Eyes challenges the conventions of eyewear design to deliver a groundbreaking piece of eyewear engineering which yields the ultimate in comfort and performance.

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careway cleaning solution- 16/03/09

On stand J20 at Optrafair this year we are excited to launch CAREWAY, a multi-purpose, extreme tolerance, hypoallergenic cleaning solution, exclusive to optical practices for all soft contact lenses.

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IT SET TO BE MAJOR FOCUS AT OPTRAFAIR - 16/03/09

On stand J20 at this year's Optrafair we are excited to introduce a new brand of sports wear, SUTTON SWIMWEAR. The launch product is a high quality, affordable optical swimming goggle.

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OPTRAFAIR INVITES GROUP MEETINGS - 16/03/09

2009 marks the first appearance of lookahead Consulting as exhibitors at the NEC Optrafair show (4th-6th April). And at the time of writing, lookahead will be the only consultancy practice with a stand (SB14).

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