Why Exhibit?

Reasons to exhibit

  • For the sector, by the sector – surpluses from Optrafair are ploughed back into the optical industry in the UK
  • Buyers, not browsers – Optrafair attracts genuine buyers who are ready to place orders at your stand
  • The only event FOR the whole optical industry – Optrafair covers the optical market 100%, with a promotional network of over 72,000 professionals
  • Centrally located venue – the world famous NEC is easily accessible from anywhere in the UK
  • Proud heritage – Optrafair was launched in 1978 and continues to galvanise optics and shape the future
  • Award-winning organisation – Optrafair is organised by the award-winning MA Exhibitions, and Optician magazine on behalf of the FMO
  • Show space – Over 76% of 2018 show floor space sold across the three days of our 2017 show

In 2017: 

  • 96% of visitors met their objectives for visiting whilst at the show
  • 95% of visitors said attending the show was important to their business
  • 90% of visitors spent over 3 hours sourcing new products and services